Let's Go Beyond Crowdfunding!
In essence crowd creation is our way to closely connect the development of new products with your needs. Therewith it is a step further than crowdfunding.
With crowd creation you have direct access to the development process. Also, it allows you to become part of the success of bringing innovative technology to the market.
This strategy consists of two parts. On the one hand it ensures that you can directly communicate with us about concepts and future projects. On the other hand it uses the power of the community to reach a better negotiation position towards suppliers, industry partners and manufacturers.
The purpose is to deliver you an improved product at the end of the process. With your active participation during the crowd creation process, you allow us to implement your feedback in the final product.
Take a look at the image underneath. It briefly explains how we created WIDI Master together with our community.
The Bigger Picture!
While we built better products together, we also grow the community. When we grow the number of supporters, we are able to place larger orders for manufacturing for instance WIDI family members.
Also, looking at the bigger picture, when we collaborate with you on growing the crowd, the relevance of Bluetooth MIDI within the music industry will increase. This will lead in a higher interest from industry partners.
The goal is to grow the number of applications for Bluetooth MIDI. This is more a long term target. The results are simple and effective. While we work together on creating a better product and growing our community, we will catch the interest of industry partners.
When they notice the increased interest for bluetooth MIDI. they will obviously want a piece of the pie. It is about nurturing the succes. The results are based on long term development of the bluetooth MIDI technology. When more devices implement bluetooth MIDI, your WIDI product becomes more relevant.
Take a look at this complete timeline as we created for our first crowd created project WIDI Master!
How can you contribute to the crowd creation of WIDI?
There are multiple ways to join the community of WIDI enthusiasts. First and foremost you can order one of our WIDI products. Next, you can join our Facebook Group. This is for now our central place to communicate with our community and where you can share ideas and concerns with us.
Also you can simply follow one of our social media channels like Instagram, Twitter or LinkedIn and start sharing your ideas in the comments. Furthermore, to get the full picture on what happened with WIDI Master, we suggest to read this blog post.
Another simple way to share your ideas and concerns is by using the comments section underneath any of our blog posts. Like below this one. Just scroll down and tell us what you think. We will gladly receive your feedback, both negative and positive, and will treat it with the fullest respect and reply as soon as we can.
For us the motto is: "We are in this together!"